Every once in a while, something truly unique and mysterious, comes out of nowhere to stake its claim on pop culture as we know it… Enter Miike Snow… A large portion of the people involved in the “creative” side of the music business spend their entire career dedicated to the singular goal of recognition, specifically the type that gets you recognized – be it magazine covers, billboards, TV, etc. In a culture obsessed with becoming famous, what do we make of artists who choose to remain anonymous?

Who and What is Miike Snow? Man? DJ? Robot? Miike Snow is actually a band comprised of Swedish duo Christian Karlsson and Pontus Winnberg, childhood friends who spent time playing in bands and working on various projects in studios throughout Gothenburg. After separate moves to Stockholm they reunited in 2000. Then In 2004, whilst working on writing a pop album for someone else, the pair met American songwriter Andrew Wyatt .The release was small, there was little distribution and an alleged large sum of money was lost in the process, but from the experience a friendship was formed, and in 2007 Miike Snow was born.

Karlsson and Winnberg’s backgrounds in the DJ scene and punk bands alongside experiments in progressive electro and new rave lead to a series of writing / producing stints with some of the world’s biggest recording artists – culminating in their Grammy win for Best Dance Recording for the song “Toxic” for Britney Spears.

Miike Snow’s eponymous debut however is a full band collaboration, showcasing both their deft mastery of the studio, while acknowledging each members talent for songwriting, production, arrangement and performance. Here they adopt a collective consciousness far removed from the sum of the individual parts and together Miike Snow have created their own unique sound and space that will continue to evolve both in the studio & more importantly through playing live over the coming months and years.

Recorded in Stockholm in the 400 year old home used to house King Gustaf III’s mistress, Miike Snow make pop music, but not as we know it, a pulsing soundtrack for lovers spurred on by hope, fear & redemption. They have created songs that lift and lull, where dark subject matter is used to create beautiful sonic illusions & stimulate euphoria. Miike Snow is a warm electronic record, rich with soul & heart that can soundtrack both dancefloor and darkness and life in between, that will make anonymity an impossibility.